# TASK 13 — Social media launch kit > Catalog: [`TASKS.md`](../TASKS.md) — status and requirements live here. **Goal:** marcom/social media assets and strategy for v1 launch. **Business details (positioning, messaging, platform strategy, launch assets) in `MARCOM.md` (gitignored).** ### Status: 🔶 Scoped — nothing built; queued after all v1 features ship 1. ☐ Product positioning & messaging (one-liner, elevator pitch, competitive positioning) 2. ☐ Social media swipe files (pre-written posts for supporters) 3. ☐ Launch day assets (demo video, screenshots, GIFs, social graphics, press kit) 4. ☐ Platform strategy (YouTube, Reddit, indie dev communities, Product Hunt) 5. ☐ Founder story (67-year-old dev building his own streaming app) 6. ☐ Email announcement templates 7. ☐ "Build in public" livestream angle (stream the coding of ytLlive with ytLlive)